The music industry’s leading data advisors.
Data is a cornerstone of the modern music business. Reverb Data helps clients transform their data into a value-driving asset. We advise innovative artist teams, labels, merch companies, and tech platforms on how to unlock the value of data across their entire business landscape today and for the future.
Reverb Data is the only law firm in the world dedicated to music industry data. Our team offers unparalleled global experience across the law, technology, and business of data in the music industry.
Our Clients
Artist Teams
We help some of the world’s biggest artists take control of their fan data, consolidating email/SMS, merch buyer data, online audiences, ticket buyer data, and more. Global fans become connected, seen, and rewarded.
Our work establishes artists as legal data controllers (aka “owners”) of their fan data so it stays theirs through every change.
Tech Platforms
We advise leading fan engagement and music tech platforms across CRM, direct-to-fan, AI, mixing and mastering, and more.
Our clients view data as a critical strategic asset. We provide contracts, policies/terms, and operational guidance to facilitate data value capture while preserving customer trust.
Labels
Our clients include innovative major and indie labels who see fan data as an vital piece of their marketing strategy. As artists increasingly take control of their fan data, traditional approaches to label marketing are breaking down. We help labels understand the changing dynamics of fan data and develop effective marketing strategies that drive value while meeting artist expectations.
Our Services
Fan Data Control (ownership)
The advice and tools to turn fan data into a career-sustaining asset.
Data Strategy
Enhance the value of your products and services.
General Data Advice
If it involves data and the law we can probably help.
About Us
Reverb Data was founded by Andy Blair, the leading voice on data issues in the music industry. Andy spent 9 years as Chief Privacy Officer at Universal Music Group, where he built the company’s global privacy and data risk management program and supported major initiatives globally and across every business unit in the company.
Andy offers a unique combination of legal, technical, and music industry expertise, starting his career in technology before joining a major international law firm then joining UMG.